Kids Helpline – ‘Not Alone’ Campaign

Kids Helpline - 'Not Alone' Campaign

Art Direction, Digital, Web

The Kids Helpline ‘Not Alone’ campaign was designed to create an interactive experience where users could fully comprehend the consequences of underfunding KHL. Users literally came face-to-face with the children that would not be able to receive support if it weren’t for Kids Helpline. The website off-set the emotional content with statistics to show how much funding impacts capacity. The campaign website was carried across multiple digital touch points, including donation pages, eDMs and web banners.

Created at theroom design studio

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