

Blue Star Industries
Identity, Logo.
Blue Star Industries is a start-up that provides sanitation services and associated chemicals and products. As a newly-established business it was important that the identity created confidence in the brand and showed that the company has a bright future. This was visually represented in the angled text and the direct, flowing underline that ends in two contrasting stars. The supporting style guide provides clear guidelines for the business identity and future direction for extensions of the brand.





Created at theroom design studio